Attraction Manager

Unlocked Graduates

Location London (currently remote)
Salary £35,000-£38,000
  • Closing: 9:00am, 10th May 2021 BST

Job Description

We are looking for an innovative and dynamic individual to lead the attraction team in building our brand profile, attracting candidates to the programme and ensuring a smooth and professional candidate journey for all those who come through the process of applying to Unlocked.

The Attraction Manager will lead on building a campus strategy of events to ensure a strong pipeline of candidates to meet our targets. They will look for innovative ways to engage potential candidates off-campus and build internal processes for communication with interested applicants. This will involve the management of a small team of Recruitment Officers and ensuring they can meet individual targets at universities.

They will build relationships with external stakeholders to ensure we are recruiting for a diverse cohort of applicants and be involved in sourcing support from external organisations as well as working with existing supporters and our wider network. They will need to speak confidently about Unlocked in a number of different settings, from potential applicants to university and supplier stakeholders.

The manager will play a key role in supporting the Recruitment Director to build the profile of Unlocked both on campus and online and an early engagement strategy to develop a good pipeline of applicants.

The Attraction Manager will oversee the candidate journey strategy and implementation, from expressing an interest to starting the programme at Summer Institute. This will require the manager to create an effective onboarding strategy and cultivation events to ensure a low withdrawal rate and that candidates are fully prepared for the programme.

Key responsibilities

Team

  • Lead the attraction team and manage performance of at least three Recruitment Officers

  • Ensure the team are fully trained to be excellent in the role and given the opportunity to develop

  • Deal with any under-performance efficiently and, where relevant, provide additional support

Attraction

  • Support the development and lead the implementation of the medium and long-term strategy to build a strong pipeline of applicants for the graduate programme, both on and off campus, including early engagement activity (e.g. internships)

  • Ensure marketing activity is aligned with targets and organisational goals around diversity

  • Monitor and evaluate the performance the progress of Brand Ambassadors on campus and ensure training is effective; ensure success is tracked appropriately

  • Manage budget to ensure a good return on investment

  • Evaluate data to ensure attraction activity is targeting appropriate audiences and driving applications

  • Liaise with external stakeholders to build a highly visible brand on campus that is well-known and recognised, working towards annual improvement in the Times Top 100 Graduate Employers

  • Co-ordinate with the External Relations team on brand development and communications plan to potential applicants

Candidate Journey

  • Plan the strategy for a fair, consistent and positive candidate journey that is tailored to the individual

  • Build a system to track engagement with candidates and to manage communication throughout the candidate journey

  • Evaluate data and respond to feedback to improve systems and management of candidates

Person specification

  • Strong belief and enthusiasm for the Unlocked Graduates mission

  • Knowledge and understanding of the graduate recruitment cycle, understanding of the wider sector and potential competitors on campus

  • Experience of working with a wide range of stakeholders

  • Experience of delivering to targets

  • Ability to oversee a number of projects with a clear goal and manage multiple tasks

  • Evidence of putting innovative ideas into practice and experience of planning and organising events

  • A strategic mindset and ability to plan for both the medium and long term of an attraction strategy

  • Knowledge and experience of building a communications strategy and a candidate journey plan

  • Line management experience

Removing bias from the hiring process

Applications closed Mon 10th May 2021

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Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Applications closed Mon 10th May 2021