Inbound Marketing Manager
Filtered
- Closing: 9:00am, 23rd Sep 2020 BST
Perks and benefits
Flexible working hours
Work from home option
Healthcare
Retirement benefits
Life Insurance
Wellness programs
Enhanced maternity and paternity leave
Candidate happiness
8.30 (630)
8.30 (630)
Job Description
What's special about this role?
Help people around the world learn and work better
Drive inbound growth and play a pivotal role scaling a venture-backed, series-A startup
Run multichannel campaigns with creative freedom
Join an inclusive and diverse workplace
Remote and flexible working support and generous benefits to promote productivity and happiness
About you
You will be responsible for capturing and nurturing leads to qualify sales opportunities
You will use your CRM and inbound marketing skills and experience to implement and improve the demand generation process across always-on paid and organic channels
You'll plan and deliver multichannel campaigns to expand Filtered's reach and influence across multiple market segments
You'll implement best practices to keep contact data current and using your precision and creativity to nurture inbound leads through targeted campaigns
Key responsibilities
Plan and execute multichannel marketing campaigns to deliver qualified leads to the sales team
Manage and optimise paid media channels
Build, test and refine landing pages to deliver above-average conversion rates
Supervise contact management and data flows within the CRM
Monitor lead progress through the qualification process and manage nurturing campaigns
Collaborate with members of the team working in content production, email and sales development to deliver business objectives
Contribute to the development of our strategic marketing roadmap
Deal with ad-hoc reporting requests from senior management to inform the strategy
Key skills
Digital marketing: Wealth of experience marketing across multiple digital channels with a proven track record of driving growth
Inbound marketing: Intrinsically customer-centric, you market to your audience in the way you'd want to be marketed to, one that brings people in on their own terms
Web development: Technically minded and able to optimise systems and webpages to perform and convert better
Strategy: Able to see the bigger commercial picture, and devise tactics that will help paint it in
Growth Mindset: Be a continuous learner and always look for improvements in yourself and your work
Creativity: The ability to tell a story that stands out, in a way it's never been told before
Benefits
Competitive pay, private healthcare, discounted gym membership, pension, flexible working, enhanced maternity and paternity leave
Reports to: Head of Marketing
Key relationships: Marketing, Sales, Customer Success and Product
Removing bias from the hiring process
Applications closed Wed 23rd Sep 2020
Removing bias from the hiring process
- Your application will be anonymously reviewed by our hiring team to ensure fairness
- You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review
Applications closed Wed 23rd Sep 2020