Campaign Manager, Marketing

HarperCollins Publishers

  • Salary: 12 month Fixed Term Contract (Maternity cover)
  • Closing: This role has no specific closing date.

Perks and benefits

Healthcare
Retirement benefits
Wellness programs
Enhanced maternity and paternity leave
Extra holiday
Professional development
Mentoring/coaching
Cycle to work scheme

Candidate happiness

8.77 (13648)

Job Description

A fantastic opportunity to work on the marketing and publicity campaigns for our range of children’s reference books across well-known brands including Collins and National Geographic Kids. You will form a key role in helping to position and grow our place in this sector of the market.

In your first 6 months

You will have the opportunity to work on a major campaign for i-SPY as we look to expand the product offering within the brand. You will manage the 2022 edition of the National Geographic catalogue up-dates through to print and also learn how to run effective marketing campaigns on Amazon.

Key Tasks and Accountabilities

  • Work with the Marketing and PR Director to develop, write and implement multi-channel marketing and PR plans

  • Produce marketing and PR campaigns that deliver ideas with accuracy and flair

  • Targeting appropriate audiences with relevant messages and appropriate use of design

  • Set up and manage digital marketing campaigns across social, email, online advertising and Amazon marketing

  • Coordinate PR coverage including the writing of press releases, sending review copy mailings and pitching author interviews

  • Update and deliver trade catalogues

  • Work with freelancers across marketing, publicity and design

  • Measure and report on campaign performance

  • Work with the sales team to provide ongoing support, materials and sales initiatives as required

 Knowledge and Experience

  • Previous marketing experience, ideally developed across B2C

  • Proven track record in managing or supporting on marketing campaigns utilising all elements of the marketing mix- Email, PPC, PR, advertising.

 Skills

  • A clear, accurate writing style and the ability to produce fluent and persuasive copy.

  • Well-organised with the ability to prioritise and meet deadlines.

  • Use initiative to develop new ideas and solve problems.

  • Ensure that all marketing output is customer-focused and responds to key market trends and initiatives across markets.

  • Proactive

  • Results-oriented

  • Team player

  • Creative

If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to our Senior Recruitment Manager at Kally.simmonds@harpercollins.co.uk with subject heading ‘Vacancy Query’ plus the job title and we will aim to get back to you within 5 working days.

Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Start your de-biased application

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Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Start your de-biased application