About Grounded

Grounded is a new breed of packaging company seeking to change the way the businesses approach sustainability in the packaging industry. We are a hybrid technology and product business looking at the industry with a fresh perspective. 

Having launched in 2019 the business has experienced rapid growth and we are now looking for an experienced marketer to join the team to help shape and execute on our direction and strategy. It is an exciting opportunity for a talented individual to join a business at a pivotal point in it’s growth journey. 

About you and the role

We are looking for a creative and analytical marketing professional that lives and breathes the cutting edge of B2B growth marketing but also has a keen understanding of brand and comms. We need a highly strategic thinker who is excited to roll up their sleeves and become an expert in the space. They will be responsible for driving and unifying customer experience, brand purpose, creative communication, and B2B marketing technology. 

You must be:

• Brand-focused. We work hard to maintain a specific brand mission, this role needs to have that front of mind at all times.

• Experimental. We are looking for non-traditional thinkers, tinkerers, testers, and artists.

• Collaborative. This position will work across all departments, specifically creative, engineering, and finance.

• Forward Thinking. You don’t only rely on what worked in the past, you prefer to experiment and constantly review strategy and tactics based on the data. 
  

Additional characteristics and experience:

• Must be passionate about our mission to change a large, stale industry 

• Needs to be high-performing, hard-working and capable of breaking down complicated information & data into readily digestible and interesting content

• Thrive in a constantly evolving and changing environment

• Well organised and have a proven ability to build and manage a team 

• Must have strong commercial understanding and preferably have some entrepreneurial or general business exposure 

• Ideally have experience across brand / digital / inbound and outbound marketing

• Skilled in strategy and campaign development

• Able to see the big picture and understand the longer term opportunity 

• Must be able to define, measure and report the performance of all paid marketing channels/campaigns and assess against ROI and KPI goals including customer acquisition and retention

In the first six months you will be responsible for:

• Creating and implementing a brand and marketing strategy that merges proven B2B and modern digital frameworks for customer acquisition

• Working closely with the founders to set a team and resourcing plan, including how best to operate across multiple geographies

• Creating a tone of voice and regular cadence for customer communication

Benefits

You'll benefit from:

• Flexible working and a tight knit team environment

• Working closely with the founders to drive meaningful progress across the business

• 4.5 day workweek + 5 days a year for volunteering

Next steps

To get started, pop your email on the top right of this page.

You’ll answer some questions that are related to your day-to-day job. After the job closes, your answers will go through our sift process: all answers will be anonymised, randomised and then reviewed by a panel of reviewers.

If you are shortlisted, we’ll invite you to the next step, which includes an in person interview. Also, we love giving feedback, so at the end of the application process we'll share how well you performed.

Expected duration of this application process: 3-4 weeks.

We are an equal opportunities employer

We are committed to a policy of Equal Employment Opportunity and are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.