Mission Statement for Role

Startmate’s mission is to make ANZ the best place in the world to build a startup, but for most people, startups aren’t on their radar. We need to be able to scalably amplify our message, capture interested parties, and build trust and demand so they apply to be part of Startmate. 

The purpose of this role is to help make Startmate a magnet for the ambitious and grow our top of funnel. You do this through making and sharing effective, creative content for our key personas. This involves:

• Understanding the Startmate brand and empathising with our customers to create value-adding content

• Unearthing Startmate stories and amplifying them to the right audiences

• Leveraging your burgeoning copywriting, video and design skills to experiment with new content formats/channels

• Working with the rest of the marketing team to understand what content is performing well and what isn't, and adjusting accordingly

Role Scope: Your Responsibilities

• Create content

  • Work within brand guidelines to create quality content that amplifies Startmate to our target audience. This includes having a strong understanding of and empathy for our target personas, working creatively to come up with fresh content ideas. Your ability to write with clarity and personality will be key to this role, bonus points for those who have aptitude for other forms of content creation (design, pictures, video etc). 

  • Examples: sharing the most inspiring stories about people in our community, researching and writing up resources that are valuable for our target customer, clearly and concisely communicating the purpose and value of our offerings, content ideation, experimenting with video content to bring in new audiences.

• Outreach & events

  • Leverage our incredible community, build partnerships, and create targeted activations to find high quality applicants. 

  • Examples: Partner with university societies to drive student fellowship applications, work with newsletters and job boards, help organise international women's day event.

• Social media management

  • Description: manage our social media channels (linkedin, instagram, tiktok, twitter). You’ll do this with the support of the rest of the marketing team

  • Examples: scheduling posts, drafting copy for social posts + emails, creating graphics/designs to support posts, sharing the startmate team & story.

Position Requirements

Skills and attributes that will be important in this role.

• Obsessed with creating content: you LOVE creating content and consider this your superpower. You have excellent written communication and are brimming with ideas for different ways of sharing messages. You are deeply curious about best practice in this space.

• Get shit done: you’re an execution machine and love tearing through a to-do list. You can juggle many different tasks at once without getting overwhelmed.

• Collaboration and teamwork: you thrive working in a highly collaborative environment with shared goals and plenty of feedback

Working at Startmate

We believe that building a diverse and inclusive team is critical to Startmate’s success. We do not discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We use Applied to ensure every applicant gets an equal chance of success.

We offer:

• Community: The Startmate community is a unique mix of founders, operators and investors — the one thing everyone has in common is ambition. Startmate is much more than just our team, it’s a community built on paying it forward.

• Autonomy: You will have very high autonomy to realise your dreams within your area

• Flexibility: We are a remote-first team with coverage across Sydney, Melbourne, Perth, Byron, plus usually a few people working remotely at any point in time. We currently have an office in Melbourne with satellite offices in Sydney and Auckland.

• Access: You get to work with every well known and less well-known Australian and Kiwi startup, VC and angel — Canva, Safety Culture, Propeller, Vend, Xero, Blackbird, Square Peg, AirTree, rampersand, Folklore — you name it!

• Great vibes: Being able to bring your best self to work is really important to us. We index heavily on wellbeing and engagement to make sure that you’re able to turn up with energy and resilience each day.

• A share of Startmate’s success: We think it is important to share successes with the whole team. All Startmate employees receive carry in our funds and are owners in the management company.

About Startmate

We’re making Australia and New Zealand the best place in the world to build a startup. We’re achieving that through building a platform that unleashes startup ambition and accelerates exceptional companies.

At our core, we’re a community of the most ambitious founders, operators and investors propelled by a highly-trusted mentor-driven community, and backed by the best angels, venture funds and tech startups in the region.

Over the past decade we have invested in 230+ startups, with a combined value of $3 billion.

We’ve written a lot about what we love at Startmate, so check out our blog if you want some more information about us, and check out our mission, values, and team, and some of our most ambitious goals...