Paid Marketing Executive
The Mothership Group
- Closing: 11:39am, 21st Dec 2024 GMT
Job Description
Mission
The Mothership is on a mission to build consumer brands that people want to be a part of. We are looking for an ambitious and hungry self-starter to join the paid acquisition team in our Growth Division.
As our Paid Marketing Executive, you’ll be learning from some of the best in the industry in order to make a tangible impact on the performance of our brands. Under the guidance of an experienced Meta consultant, you’ll have the opportunity to run and optimise Meta ads for our in-house brands, collaborate with creative teams and bring fresh ideas to the table. This role offers a unique blend of creative ideation and data-driven strategy, giving you the chance to shape ad performance, experiment with cutting-edge tools, and grow into a future leader in digital marketing. If you’re passionate about creativity, performance, and innovation, this is your opportunity to excel and build a thriving career in the world of e-commerce.
What we offer
£32,000 p.a. + equity participation.
Opportunity to make an impact from day one: You'll be joining the team at an early stage with huge growth ambitions, so we are looking for future leaders only.
Be at the forefront of an exciting industry: We're at the epicentre of a once-in-a-lifetime business opportunity that is seeing billions of funding. The Mothership is a well-funded company (raised $22million) buying and building loveable and more sustainable brands with high-quality products you can be proud of.
Unparalleled hands-on learning: Alongside our leadership team, you'll go straight into a multidisciplinary eCommerce environment with end-to-end involvement in product, customer journey, marketing, and creative, underpinned by data-driven feedback loops.
Flexible working conditions: We are a distributed team by design assessed by our results, not the hours sat in the office. You'll have the option to work remotely or in our Shoreditch, London office.
Inclusivity and well-being support: Great work comes from people who are highly motivated and engaged, not from people who are overworked and overstretched. We offer gym memberships and free therapy sessions, and are developing a more holistic well-being offering for the whole team.
Be part of something bigger: 20%+ of our equity is in a foundation to promote sustainability and social mobility.
Thrive in a vibrant and diverse team: One of our core values is "Embrace the Adventure" - and we certainly do! From Great Gatsby Christmas parties, to Barcelona company offsites, we know how important it is to get to know our colleagues.
Desired Outcomes
Improve Meta ad performance to achieve or exceed company KPI’s.
Innovate new creative ideas to find winners that drive brand engagement and broaden audience reach.
Work alongside our senior experts to become an expert across Meta ads.
Produce reporting that informs future marketing strategies.
Day-to-Day Responsibilities
Ad Management & Analysis
Set ads live on Meta platforms, ensuring timely and accurate execution.
Monitor campaign performance daily, making real-time adjustments to optimise results.
Review and interpret ad performance data to identify successful creative elements.
Compile and analyse weekly performance reports, identifying trends and areas for improvement.
Run the day-to-day execution of media buying activities, maintaining a consistent and effective cadence.
Work with our Meta consultant to implement and oversee an ad testing framework to evaluate and optimise ad creatives.
Creative Ideation
Attend and be a key contributor to creative brainstorming sessions.
Find winning concepts that hook key audience segments and drive engagement with our brands.
Understand our audience’s pain points and preferences to create breakthrough concepts.
Work closely with creative teams to ensure ad content aligns with performance insights and briefs.
Manage the creative production cadence, ensuring regular delivery of high-quality ad creatives to feed into our test-and-learn approach.
Utilise customer insights from reviews, surveys, and feedback from the CS team to inform and refine ad concepts.
Competencies
Experience in Media Buying or Meta creative production is not a pre-requisite, as we will provide the relevant training. However, a passion for creative problem-solving, data-driven marketing, and the ability to thrive in a fast-paced, challenging environment is a must. This role is ideal for someone eager to take ownership and grow quickly.
Role specific
A natural flair for creative thinking and an eye for compelling ad content.
A keen sense of social media trends and the ability to tap into the cultural zeitgeist, ensuring ad content stays relevant and resonates with current audience interests.
Ability to generate innovative ideas that resonate with target audiences.
Strong analytical skills to interpret data and derive actionable insights.
Detail-oriented with a focus on understanding the ‘why’ behind performance metrics.
A self-starter who takes initiative and is not afraid to experiment.
An intrinsic desire to learn and understand more about e-commerce, continually seeking knowledge and improvement.
Open to feedback and eager to grow through coaching and self-directed learning.
Bias towards action, consistently getting things done and trying out new ideas.
Strong organisational skills to manage multiple tasks and projects efficiently.
Excellent communication skills to articulate ideas and insights clearly.
Ability to work effectively in a team, fostering a supportive and collaborative work environment.
Company-wide
Take big bets. Happy to take calculated risks, overcome the fear of failure and look at big bets as a chance to discover and explore.
Eager to learn. Always open to new ways of thinking, seeks feedback and sees being challenged as a chance to grow.
Data and customer-driven. Make intentional decisions fuelled by customer insights and reliable qualitative and quantitative data.
Take ownership. Strive to always support the team and the wider company sometimes beyond your own tasks.
Conscientiousness. Desire to execute the role thoroughly and to a high standard.
Enthusiasm. Energized by the part you play in our journey, with a hunger to connect and contribute.
Positivity. Sees challenges as stepping stones and mistakes as lessons.
Driven by Sustainability. The Mothership are committed to sourcing sustainable brands or brands we see potential to become sustainable.
Next steps
Head to the top of the blue right-hand panel to start the application process.
You’ll answer some questions that will help us determine if this is the right role for you. After the job closes, your answers will go through our sift process: all answers will be anonymised, randomised and then reviewed by a panel of reviewers.
If you are shortlisted, we’ll invite you to the next step, which includes a series of interviews and a work sample assessment. Also, we love giving feedback, so at the end of the application process, we'll let you know how well you performed.
Please note that we're a small but mighty team and, at this time, can only consider candidates based in the UK or Spain due to our current resources and legal setup.
We are an equal opportunities employer
We are committed to a policy of Equal Employment Opportunity and are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.
Removing bias from the hiring process
Applications closed Sat 21st Dec 2024
Removing bias from the hiring process
- Your application will be anonymously reviewed by our hiring team to ensure fairness
- You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review
Applications closed Sat 21st Dec 2024