Role Outline and Purpose  

This role is responsible for supporting a range of communications activities that build public will for a future without the need for food banks. This role will help deliver a variety of creative communications outputs that builds traction, provokes conversations, wins hearts and minds, and keeps hunger and food bank use at the forefront of the national agenda.  

Role Responsibilities 

• Support on the delivery of a range of creative communications activities that build cause awareness, tackle misconceptions of poverty and shift behaviours among key audiences from a wide range of diverse groups. This could include coordinating interactive or immersive experiences, thought-provoking events, stunts or high-profile opportunities.  

• Work within the Strategic Communications directorate and beyond to support the delivery of strategic communications opportunities that build understanding and public will for the policy and societal changes needed to end the need for food banks.  

• Provide logistical and organisational support to the Activations team, and wider teams, to enable the smooth coordination of activations and events. 

• Work collaboratively with a variety of teams, stakeholders and external partners and agencies to support in the delivery of high-impact activations and events. 

• Support colleagues from the Trussell Trust on a variety of communications needs, including copywriting support and coordination of PR opportunities.  

Person Specification 

Technical skills and minimum knowledge: 

• Creative thinker able to help deliver innovative and behaviour-changing ideas that grab the attention of various audiences, build cause/brand awareness and inspire action. 

• Confident written and verbal communications skills with experience of copywriting for a range of channels.  

• Ability to understand and use inclusive language and other best practice around communication that engages a wide range of people from diverse backgrounds. 

• Some experience working with the media or coordinating PR opportunities. 

• Experience of working collaboratively, with various teams, stakeholders and external partners or agencies. 

• Experience of supporting on the delivery of high profile, creative events or activations. 

• Knowledge of key communication channels including media, social media and digital. 

• Strong organisational, logistical and time management skills with an ability to multi-task and a keen eye for detail. 

• Passion and interest in keeping up to date with sector news – across campaigning and activism, entertainment, advocacy, talent and cultural landscapes.  

• A natural curiosity to be always learning about our evolving industry - reading, watching, listening to stay abreast of cultural trends that can inform and impact our work with an eye for new engagement or activation opportunities.  

Behaviours and competencies: 

• Demonstrate a commitment to the values of the Trussell Trust.  

• Demonstrate empathy for people from disadvantaged, marginalised, or socially-excluded backgrounds.   

• Commitment to occasional need to work outside of normal working hours and to travel throughout the UK.   

• Passionate about the work of the Trussell Trust and able to represent it and its values effectively.   

• Demonstrates creativity, innovation, resourcefulness, flexibility and perseverance.   

Key Stakeholders 

• Strategic Communications directorate 

• Audience Mobilisation and Influencer teams 

• Brand and Creative team 

• The Public Engagement directorate   

• Corporate Partners 

• Policy and Research team 

• People with experience of poverty or of visiting food banks 

• Food banks