Business Development Executive


  • Salary: £25k base + performance related bonus + benefits
  • Location: London with client travel. We are a virtual team and all benefit by working remotely.
  • Closing: 10:00am, 20th Sep 2021 BST

Job Description

** Deadline Extended to 10am 20th September **

Business Development Executive

Reporting to Business Development Manager


Diversity is a reality. Inclusion is a choice.™ 

Included is a consultancy that brings together smart people who care about diversity and inclusion (D&I) in order to establish more inclusive organisations.

Included builds inclusive cultures through developing leadership and re-engineering systems and processes. We positively disrupt the Boardroom in corporations, academia, media and government. We achieve measurable change - greater representation (diversity) and more conscious decision-making (inclusion) to benefit individuals, organisations and the world at large. Our work covers five areas: 

  • Strategy: we work directly with CEOs and HR Directors to make D&I part of corporate strategy

  • Data: we design, model and measure inclusion to permit more accurate interventions

  • Governance: we observe and improve corporate decision making across all levels of the organisation

  • Leadership: we deliver keynotes, hackathons and our full Inclusive Leadership programme to reframe inclusion as a personal leadership responsibility

  • Systems: we de-bias critical business processes such as recruitment and procurement

 Included was founded as a legacy of the London 2012 Olympics and Paralympics and our people are passionate about benefitting the clients we work with. They range from world-renowned tech and finance companies to universities, charities and TV companies. Whilst a significant proportion of our clientele are based in London and the UK, we work internationally. Included creates real impact - we are a start-up with big ambition and want to achieve even more.  


This is not a typical business development role. It’s commercial but with a profound purpose - promoting our services that change mindsets and behaviours, that drive organisational change, and ultimately positively impact the wider world.

The Business Development Executive is responsible for supporting business development activities to deliver against revenue targets and ultimately business growth for Included. This includes proactively building our client base in key target sectors, responding to tenders and preparing pitches. You will work closely with the Business Development Manager to build and develop strong relationships with clients across multiple industries and sectors, helping to achieve our business development priorities.


  •  Business development: Support Business Development Manager (BDM) to deliver against quarterly revenue targets

  • Tenders and pitches: Develop bespoke tender responses, proposals and pitches. Input into contracts and make commercial recommendations

  • Sales Pipeline: Contribute to the sales pipeline process, from start to finish, establish key contacts across target sectors, update the CRM system and contribute to weekly business development meetings

  • Stakeholders: Maintain excellent and mutually beneficial relationships with all stakeholders, including colleagues, clients, Board, JV partners, professional organisations and suppliers

  • Growth: Support client acquisition and retention, the latter in tandem with our dedicated Client Relationship team

  • Commercial strategy: Support our Impact strategy by delivering to our commercial plans

  • Expertise: Be plugged in and representIncluded at industry events and forums. Develop an understanding of the competitive landscape and trends in order to react strategically

  • Marketing: Support Marketing Manager and BDM in various aspects from PR agency to digital and social media operations (LinkedIn, Facebook, Twitter, others)  


  • A passion for inclusion and an appreciation of the value of D&I for organisations and the wider world

  • Confident in business development knowledge – e.g. brand positioning, negotiations, pipeline management

  • Prior experience in business development, pipeline growth and delivery

  • Evidence of having used a CRM system

  • Advanced technical skills in PowerPoint and preferably in other multi-media technologies

  • Impact/results focused

  • Outstanding client communication and excellent presentation skills

  • Excellent client management skills to deepen existing client relationships and build new ones - ability to handle difficult conversations

  • Empathy towards clients, prospects and colleagues

  • A team player who can work collaboratively both internally and externally

  • Willingness to listen, learn and adapt to theIncluded brand but also ability to challenge business processes in a productive way

  • Committed to creative and innovative solutions

  • Prepared to travel overseas on occasion

  • Foreign language skills preferred, especially French, Spanish, Chinese, Italian and German

Why you should apply

  • We genuinely live our values - Courage to be disruptive (Speak truth unto power), Restless and tenacious (Achieve the highest standards) and Dare to be different (Be yourself, flex your role, have fun)

  • We provide a flexible work environment to allow all employees to perform at their best -Included is a virtual team and all benefit by working from home. This offers flexibility, minimal travel costs and a chance to work your contracted hours around your lifestyle

  • Collaborative Included support and accelerated professional development. We are in touch daily, meet regularly online and hold quarterly retreats in person at fun locations

  • We offer the opportunity to work with world-class clients and impact Executive decision-making

We believe in inclusion and actively work towards being an equal opportunities employer

We are an inclusive, equal opportunity employer and are committed to a policy of Equal Employment Opportunity. We seek to attract and retain the best people from the widest possible talent pool. We are determined to ensure no applicant or employee receives less favourable treatment on the grounds of any protected characteristic. In addition, we include recognition of socio-economic background and cognitive diversity. 

We particularly welcome applications from Black, Asian and minority ethnic talent and disabled people who are currently under-represented in our team. All appointments will be made on merit of skill and experience relative to the role.

Please contact us via to discuss any reasonable adjustments that you may require to submit your application.

Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Applications closed Mon 20th Sep 2021


Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Start your de-biased application