Digital Communications Officer

Pro Bono Economics

Location Elephant & Castle, London
Salary £28,000-£31,500 plus 7% pension contributions, Group Life Assurance, 28days annual leave increasing each year to a max of 30days
Team External Affairs
  • Closing: 10:00am, 13th Feb 2023 GMT

Job Description

About us

Pro Bono Economics (PBE) uses economics to empower the social sector and to increase wellbeing across the UK. We combine project work with individual charities and social enterprises with policy research that can drive systemic change. Our vision is for a United Kingdom with high wellbeing for all.

Experts and economists at PBE work on a wide range of issues related to wellbeing including mental health, education, employment, poverty, volunteering and civil society. The charity was founded in 2009 by Andy Haldane, former Chief Economist of the Bank of England and is chaired by former Cabinet Secretary Lord Gus O’Donnell.

The services PBE provides to small-to-mid-sized charities help them measure, understand and better articulate their impact, influence and inform policy and make best use of their data. Volunteer economists from across government, regulators and the private sector work in partnership with PBE to provide these services to charities on a pro bono basis. Whether they benefited from short-term support or in-depth evaluation, 94%​ of the charities that PBE has worked with say they would recommend us​.

 About the role

The Digital Communications Officer will report directly to the Media and Communications Manager and will be responsible for the digital promotion of the organisation to its target audiences. You will work closely with the charity’s Head of Project Management and Chief Economist in support of delivering the final stages of projects and with the Research and Policy team to support the digital communications of the policy and research work. This is a varied and busy role requiring an agile and organised individual who is responsive to fast-changing circumstances and short deadlines. The successful candidate should have a genuine interest in current affairs and the role of charities in tackling social issues. This role puts a premium on having excellent copywriting, creative and project management skills.

Post type: Full-time, permanent. Flexible arrangements will be considered.

Key Accountabilities

  • Ensuring PBE, its staff and its work have as much impact as possible through their digital presence, most significantly through management of PBE’s websites and social media channels.

  • Collaborating with internal research teams and external charities, economic associates, research consultants and PR professionals to make the most out of PBE’s work online, particularly its publications, blogs, analysis and research.

  • Operating as a liaison between external charities and service providers in pursuit of effective project delivery.

  • Ensuring that the quality of PBE’s work is matched by how it is presented, including contributing to data visualisation, and leading on designing reports, choosing the imagery that PBE uses and developing PBE as a brand.

  • Continually seeking to improve and innovate to attract attention to PBE’s work online.

  • Reporting on PBE’s digital impact.

Main duties & tasks:

Digital Communications

  • Website – Manage the content and design of the PBE website; keeping it up-to-date, user-friendly, as accessible as possible and ensuring copy on the site is clear from errors and complies with the PBE style guide. As the primary window that people unfamiliar with PBE will use as a first encounter with the organisation, constant improvement and regular updates should be at the forefront of your mind. The Digital Communications Officer is the key point of contact with the PBE website agency.

  •  Social media – Responsibility for enhancing PBE’s profile and attention for the charity sector among key audiences through PBE’s various social media channels – Twitter and LinkedIn – as well as managing content and security on PBE’s YouTube account. This includes promotion of PBE’s events programme, in partnership with the Fundraising and Development team, creation and utilisation of graphics, videos and other visual assets, as well as supporting other members of the PBE team to promote the work of PBE in line with organisational objectives, as well as to abide by PBE’s social media policy.

  • Email communications – Drafting, sourcing, proofing and distributing all affiliated copy, as well as managing the marketing lists for the monthly newsletter, in addition to providing support for the generation of other regular email marketing as the organisation requires, including for research purposes, regular volunteer communication and regular donor communication.

  • Board reporting – Responsible for first drafting of all digital communications input for Board reports for review and sign off by the Director of Policy and Communications.

  • Record keeping – Ensure all content associated with digital communications is appropriately logged and regularly audited on Salesforce and SharePoint.

  • Brand identity and execution – Coordinate development, design and delivery of marketing materials and policy and research reports, working with external agencies/printers when used, with an eye to guarding PBE’s brand and supporting colleagues to produce high quality work, especially by adhering to PBE’s style guide.

Project publication support

  • Liaison – Serve as a consistent point of contact and support in pursuit of smooth project launches that meet the charity’s core objectives.

  • Formatting and design – Pro Bono Economics complete approximately 30 projects for charities per year. The Digital Communications Officer will provide final formatting and design support for all project outputs (including long-form reports and workshop PowerPoints). This will include ensuring reports adhere to the PBE style guide and organising proofreading.

  • Utilisation – Responsibility for utilising the content of project reports in the most effective and expansive way possible through video endorsements, social media and blogs, as well as the ongoing promotion of relevant content in the months after initial publication at appropriate moments.

  • Coordination – Manage upwards to gather input as required from senior team members on relevant deliverables. This includes coordinating and chasing relevant team members to draft related input in a timely manner on outputs such as press releases.

Other Duties

  • Miscellaneous - Pro Bono Economics is a fast growing and dynamic organisation, so there may be tasks that fall outside of these core responsibilities relating to our core

About You

We are looking for an exceptional candidate with experience of working in a similar role, ideally within a think tank, charity, umbrella organisation or research organisation, but we also welcome candidates moving into the sector.

The role would suit motivated candidates with a keen interest in current affairs, strong copywriting skills, as well as an excellent eye for design and sharp attention to detail.

Ideal characteristics include:

  • Excellent communication skills, including strong copywriting capabilities.

  • Ability to take responsibility for driving forward progress, managing multiple projects at the same time.

  • A keen eye for detail and comfort with numbers and data.

  • Proficiency in graphic design software such as Canva, Adobe InDesign or similar.

  • Proficiency in website management, basic HTML coding and email marketing tools, such as Mailchimp.

  • Some familiarity with data visualisation tools, such as Data wrapper or Flourish, an advantage but not essential.

  • Good interpersonal skills and the ability to work flexibly as part of a small team in a fast-moving environment.

  • A strong interest in current affairs and the role of charities in society.

  • Ability to project manage effectively and remain organised.

  • A commitment to PBE’s focus on supporting the social sector and using economics to drive wellbeing improvements in the UK.

PBE is an equal opportunity employer and values diversity.

We encourage applications from all parts of the community, and we give all applicants and employees fair and equal treatment, regardless of age, race, gender, religion, sexual orientation, disability, or nationality.

We also guarantee an invitation to interview for all applicants with disabilities who show evidence that they can meet the role’s ideal criteria.

For details of our applicant’s privacy policy, please see https://www.probonoeconomics.com/policies

Removing bias from the hiring process

Applications closed Mon 13th Feb 2023

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Removing bias from the hiring process

  • Your application will be anonymously reviewed by our hiring team to ensure fairness
  • You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review

Applications closed Mon 13th Feb 2023