Communications Associate, Germany – home-based (fixed term until 1st June 2027)

Drive the narrative to support a sustainable, secure and just food system

The Good Food Institute Europe (GFI Europe) is a nonprofit and think tank at the forefront of the movement to transform meat production in order to solve some of the world’s biggest problems, from climate change and global hunger, to antibiotic resistance and animal suffering.

We work with scientists, businesses and policymakers to make alternative proteins like plant-based, fermentation-made and cultivated meat (grown directly from cells) delicious, affordable and accessible. Please check out the rest of our website, our 2024 Year in Review and our 2024 Europe Highlights blog post to find out more about who we are and what our charity does.

How you will make a difference:

Reporting to our Senior Public Affairs Manager for Germany as part of our growing Germany team, and working closely with our communications team, you will drive a positive narrative for plant-based and other alternative proteins by:

• Developing press materials like press releases, op-eds, etc, and tailoring our key messages and resources for target audiences in Germany.

• Facilitating interviews and speaker opportunities for GFI Europe spokespeople and helping our spokespeople to prepare for these interviews and events.

• Building relationships with journalists and influencers in Germany in the fields of economy, science, foodtech, agriculture, and policy, and collaborating with them on stories and intelligence to drive strategic narratives. 

• Understanding and following the German conversation around alternative proteins to identify new opportunities to advance the sector and GFI Europe’s work.

• Delivering small and medium events in Germany (e.g. symposiums, roundtables, webinars),  including managing service providers and budget control.

• Developing tailored website and social media content for our German website and contributing content to GFI Europe’s other digital channels, including email newsletters. 

• Monitoring, evaluating and optimising GFI Europe’s communications work in Germany.

• Working with the wider Communications team to ensure consistent messaging across regions, including contributing to a forward plan of GFI Europe’s wider communications activities.

• Performing other relevant duties as required.

Who We’re Looking For 

The Communications Associate, Germany must have:

• A passion for our philosophy and mission.

• Exceptional written and verbal communication skills in German – including the ability to present complex technical and political issues in comprehensible language.

• Demonstrated success with proactive media outreach, including effectively developing and pitching stories and interacting with the media to secure positive coverage. You may have previously worked in PR, journalism or another relevant field.

• Good judgement and news sense: the ability to successfully spot opportunities and ‘hooks’ to secure coverage, and to get the substance, tone and nuance of our message right. 

• A can-do approach: a self-starter with the drive and initiative to take responsibility for delivering impact.  

• Comfort working remotely in an evolving organisation: the ability to work well independently and under pressure, manage multiple projects simultaneously, and meet deadlines. 

• Willingness and ability to learn relevant digital tools, eg email marketing software, web publishing and analytics software, and social media platforms.

• Fluent English, both written and spoken.

It would be an advantage to have some or all of the following attributes, but none of them are prerequisites:

• Experience of managing social media channels and websites.

• Comfort using digital tools such as WordPress and Canva. 

• Exposure to working in the fields of food system transition, agriculture, nutrition, or biotechnology. 

We want the best people and we don’t want biases holding us back. We strongly encourage people of every colour, orientation, age, gender, origin, and ability to apply. Because we value a diverse workplace, we prioritise an inclusive climate absent of discrimination and harassment during the application process and after you join the team.

The Fine Print 

• Terms of employment: Full-time (flexible hours), temporary role until 1st June 2027.

• Location: Flexible across Germany. This is a remote role, and you will be able to work from home, or anywhere you choose. We are happy to consider supporting costs for co-working to enable you to work from an office if you wish. The whole GFI Europe team aims to get together in person approximately twice per year for around 3-4 days at a time. Travel costs will be covered by GFI Europe within our travel policy.

• Salary: The salary and benefits package for all of our roles are researched and benchmarked based on similar nonprofit roles in the country/location of hire. The gross salary range for this role in Germany is €36,700 to €43,000.

• Right to work requirements: The successful candidate must, by the start of the employment, have permission to work in Germany.

• Application Deadline: Tuesday 9th September, 11.59pm CEST. We will get back to all candidates after that date, no matter the outcome of their application: you should expect to hear back from us within about a ten days of the deadline.