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Applied job board stats:
Reed

Reed seems to be a notable source of ethnic diversity, so a possible source of minority candidates

Gender

Reed seems to have a fairly even gender balance

Ethnicity

Reed has a strong proportion of minority candidates, although this depends on location and sector.

A note on data

The data is based on over 50,000 applications, the majority of which are from the UK but also the USA, Australia, New Zealand, Switzerland and Singapore. We don't currently control for typical or average demographic response rates for specific jobs, or for the average review scores for the jobs that applicants applied to. Data for some job boards is based on a small sample, but we're working on it. 😉

About Reed

Reed claims to be the UK's #1 job site with 200000 vacancies

Visit Reed

Top rated skills

Skill Avg score
communication 2.5 / 5
organisation 2.6 / 5
attention to detail 2.3 / 5
relationship management 2.4 / 5
administration 2.6 / 5
prioritisation 2.6 / 5
research 2.6 / 5
initiative 2.5 / 5
enthusiasm 2.9 / 5
customer and personal service 2.4 / 5
problem solving 2.2 / 5
customer service 2.9 / 5
microsoft office 4.0 / 5
commercial awareness 2.6 / 5
salesforce 4.0 / 5
microsoft 365 admin centre 4.0 / 5
entra id (formerly azure active directory) 4.0 / 5
microsoft endpoint manager 4.0 / 5
apple business manager 4.0 / 5
video conferencing tools 4.0 / 5

Why diversity is important

A quick recap never hurts...

  • Poor diversity is a clue there may be hiring bias
  • Poor diversity dissauades talent from under-represented groups from joining you
  • There's evidence that diverse teams may perform better

About Applied

Our platform helps teams run their hiring with fewer mistakes.

That means less bias, more accuracy, and less time wasted interviewing the wrong people.

Curious how we do it?