
Marketing Manager – Women’s & Girls’ Cricket (12 month FTC)
England and Wales Cricket Board
- Closing: 5:00pm, 3rd Jan 2023 GMT
Perks and benefits
Healthcare
Life Insurance
Wellness programs
Employee Assistance Programme
Additional parental leave
Enhanced maternity and paternity leave
Professional development
Paid volunteer days
Salary sacrifice
Cycle to work scheme
Candidate happiness
8.40 (6826)
8.40 (6826)
Job Description
PURPOSE
The purpose of this role is to drive accelerated growth in women’s and girls’ cricket across four key pillars – follow, attend, play, experience. At a time when women’s cricket is seeing exponential growth and wider appeal than ever before, this role is fundamental in creating sustainable growth so that women and girls across the UK develop and sustain a love for the game throughout their lifetime.
WHO WE ARE
The England and Wales Cricket Board is the national governing body for all cricket in England and Wales, supporting the game at every level – from grassroots to professional.
We believe cricket is a force for good that can have an enduring impact on everyone’s lives and we have an ambitious strategy to inspire a generation to say ‘cricket is a game for me’. It provides great entertainment. It teaches important skills, both physical and social. It can help inclusion and social cohesion, bringing communities together.
The ECB welcomes applications from all backgrounds to ensure we deliver our Inspiring Generations strategy and fulfil our purpose to connect communities and improve lives through cricket.
OUR VALUES
Stronger As One Team – We are stronger together. We allow for individual strengths and beliefs but head in the same direction. We respect, support and really listen to each other along the way.
Push New Boundaries – We are bold, brave and curious. We challenge and don’t settle. We forge the future whilst remembering our roots.
Be The Best In The Game – On & Off The Pitch – We train hard. We strive to be our best to help the team be the best. We celebrate our victories and learn from our let downs.
Passion For Play – We are here to inspire & be inspired. We are serious about what we do, but don’t take ourselves seriously. We enjoy the journey and have fun.
YOU’LL LOVE THIS JOB IF
You’re passionate about women’s sport and driving growth and positive change in this space
You are a creative marketeer with a flair for brand, creative and content
You are a strong presenter and influencer with a track record of driving uptake and/or collaboration on projects amongst internal and external stakeholders
You are an experienced project manager, apt at navigating complex organisational and network structures with varying levels of resource
YOU’LL BE DOING
The role will be responsible for the planning and delivery of the ECB’s women’s and girls’ platform across the professional and recreational game – We Got Game – fostering fans’ and players’ sustained connection to and participation in cricket. This is centred around the expansion and retention of an engaged community of likeminded females who can get value from what the game offers on and off the pitch.
This spans consumer and network marketing via multi-channel marcomms campaigns, creation and dissemination of marketing toolkits, planning and delivery of activations and money-can’t-buy-experiences, collaborations with strategic partners, and the like.
The role will support with the delivery of the England Women’s attendance strategy, driving exponential growth in attendance in 2023.
YOU’LL HAVE
Experience in the planning and delivery of consumer and content marketing campaigns, ideally with experience managing creative and media agencies
Experience in brand management and guardianship
Experience managing and influencing key stakeholders at all levels of an organisation
Experience and confidence in public speaking and presenting
A history of using data and insight to influence projects throughout their lifecycle
Experience working or volunteering in women’s and/or girls sport is desirable
YOU’LL RECEIVE
Competitive salary
Holiday - 25 days a year
Pension - Non-contributory 8% pension
Private medical insurance
OpenBlend - an innovative coaching and performance management tool
Employee Assistance Programme - 24/7 confidential access to expert services including counselling, wellbeing, and independent legal and financial advice
30% Castore discount
Preferential access to tickets to England and The Hundred games
Appropriate safeguarding training required for this position
Removing bias from the hiring process
Applications closed Tue 3rd Jan 2023
Removing bias from the hiring process
- Your application will be anonymously reviewed by our hiring team to ensure fairness
- You’ll need a CV/résumé, but it’ll only be considered if you score well on the anonymous review
Applications closed Tue 3rd Jan 2023