Introduction to the role

A fantastic opportunity to deliver successful, strategic marketing campaigns for the primary school market. You’ll work with our leading brands including Collins Big Cat, Little Wandle Letters and Sounds Revised, Collins Music and across other exciting primary resources. You’ll create innovative campaigns that meet revenue, evaluation and dues targets and help us grow our presence in this key strategic area.

Key tasks and accountabilities:

• Work with the Primary Marketing Managers to develop, write and implement marketing plans on time and to budget

• Produce marketing campaigns that deliver ideas with accuracy and flair, with relevant messages and appropriate use of design

• Work with colleagues to ensure that campaigns make full use of online marketing opportunities, including creating web pages, contributing to social media channels with asset and copy creation and designing emails

• Work effectively with freelance marketers, designers, mailing houses and other marketing service providers, giving clear briefs and guidance to ensure that quality work is delivered to schedule and budget

• Plan, organise and attend events and exhibitions as agreed and in line with strategic aims of the division

• Measure and report upon campaign performance

• Support the sales team and key external stakeholders with ongoing lead generation, effective materials and sales initiatives as required

• Contribute to the overall management of the budget in conjunction with the Primary Marketing Managers and Schools Marketing Director

Skills required

• A passion for publishing and marketing - any experience in publishing or marketing would be a bonus

• Experience of design systems preferable e.g. Canva/Photoshop/Adobe

• Strong organisation skills and ability to prioritise workload and juggle tasks

• A clear, accurate writing style and the ability to produce fluent and persuasive copy

• Ability to use initiative to develop new ideas and solve problems

• A proactive and can-do attitude, with the ability to remain calm under pressure

• A team player with excellent communication and people skills

• Excellent attention to detail

Benefits 

• Hybrid working model (3 days in the office)

• 28 days holiday plus bank holidays (option to buy and sell holiday days) 

• Enhanced pay for maternity, paternity, adoption and shared parental leave 

• Private healthcare cover and life assurance 

• Summer Hours  

• Free access to HeadSpace, employee assistance programme (24 hour helpline), mental health first aiders, and a wellbeing portal 

• Season ticket loans (from day 1 for entry level) and cycle to work scheme 

• Relocation Rent Support Loan  

• Employee networks: HC All In (open forum), Elevate (for ethnic minority colleagues), HarperParents, Menopause at Work, Pride at HC, Social Mobility Network and Neurodiversity at Work

• Unlimited training on our Learning and Development portal, management courses (up to MA level) and mentoring programmes 

• Virtual GP and eyecare vouchers 

• Gym membership discount 

• Onsite physiotherapy (London only) 

• Charitable donation matching and 2 volunteering days 

• We're a certified Carbon Neutral company

• Green Electric/Hybrid Car Benefit Scheme (salary sacrifice)

• With Trees for Life we plant a tree in the Highlands of Scotland for every permanent hire

• Free e-books and audiobooks, digital newspaper subscriptions and discounts on books 

• Subsidised canteen and retail discounts 

• Onsite prayer room 

If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to recruitment@harpercollins.co.uk with subject heading ‘Vacancy Query’ plus the job title and we will aim to get back to you within 5 working days.

Please note, if you are interested in the role you would need to submit your application via Applied. We do not accept email applications.